Article Marketing Archives - Page 16 of 16 - imGlobalNetwork

Experiences: The Seventh Era of Marketing
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David Edelman and Jason Heller of McKinsey point this out in their article, "Marketing Disruption: Five Blind Spots on the Road to Marketing's Potential": "Continuously evolving customer expectations are a [...]
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Marketing in China: Singles' Day Big Boost for Multinational Retailers
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PayPal, which recently launched a service in conjunction with China's UnionPay bank to provide a direct link between its global merchants and China's online consumers, has issued a new e-book to help retailers who w [...]
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The Cross-Screen Marketing Ecosystem Explained
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The question ad buyers have is whether advertising across screens can really help drive forward an overall campaign goal better than TV-only or traditional online campaigns. A growing number of mobile ad industry companies ar [...]
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What Prism 'Data-Gate' means for marketers
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Iron Chef Michael Symon finds Detroit hits the spot for eateries. Topics in this article: Marketing. June 18, 2013 12:47 PM. What Prism 'Data-Gate' means for marketers. By Kate Kaye Ad Age. Print Article · Em [...]
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Marketing 'needs greater boardroom influence'
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A survey by the Chartered Institute of Marketing (CIM) found close to a third (30 per cent) of marketers are rarely involved in devising corporate strategy. Furthermore, only 60 per cent of respondents said they communicate w [...]
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Marketing partnerships can amplify your voice
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It's a noisy world out there. There's always someone or something vying for our attention. A cursory look around will inundate you with a multitude of marketing messages. Brands. Logos. Taglines. Jingles. Sensory over [...]
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Article Marketing With SubmitYourArticle.com: “Can You Write An Article To …
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(York Monday 8th April, 2013) Article marketing company SubmitYourArticle.com wants to draw attention to one of the most important rules of article marketing: you cannot promote your business in the title or article body. The [...]
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